Let us talk about something near and dear to my heart and that is SEO and content writing for descriptions on listing cars, maybe in the old days just putting in a listing worked I mean who cared about a beautifully written description anyway. The best form of traffic a dealership can receive is traffic its website receives from their branded organic traffic, I mean the big dealers get it, Edmunds, Chevrolet,Nissan,Cars.com etc. but for the Independent dealer they still struggle along to keep up, wondering why is that Dealership getting the business and not me I have the same unit my price is lower, my miles are less and I have great customer service.
There is a great service out there for everyone to use I have been using it for about five years now and it is affordable Aaron that is the founder of Dealer Assist Now offers a great Seo and content writing service and has made it affordable so that everyone can get on board, it makes sense I can tell you this also about Aaron he cares he is hands-on and when I was just doing a few cars a month he created a billing scale that meet my needs and was affordable. I would sell circles around other salesmen when I was in the business and I would have other salesmen ask me how I did it well not being greedy I would tell them about this product and how it helped me sell cars and they would say things like well does the company pay for that? And I would say no I pay for it out of my own pocket it helps me sell more cars that’s why I have 15 on the board this month and you have five, you want to know their argument well I am not paying for advertising out of my own pocket,REALLY not even to sell more cars.WOW!!
So for those of you in my area this is no-brainer and the thing is you are able to change the description and tweak it to match your Car, Truck SUV or Van to an exact fit, for you Independent dealers I say get on board people want to see a nice story about the vehicle they are going to purchase. I can’t make you get wise but this is the trend to keep up and sell more cars you need to be better than the next guy to take a look at this program you will find it affordable and I will guarantee you sell more Units, after all, everyone in the business would agree that is what it’s all about and that SEO has become a focal point the industry, so give it a try. Aaron Johnson Automotive Journalist/ Founder of Dealer Assist Now is so confident in the product they offer every dealership a one time FREE Trial that’s right FREE for ten days. I have seen a lot of third party companies out there they promote how GREAT the product is that have but the one thing they do not do is promote SEO in the description of the vehicle and they promise you how Great of an SEO package they offer I can tell you this without Great content for each unit they are failing,you its’ just a fact. They charge you as much as $499.00 per month to maintain and upkeep your site tell how they are going to get you to the top in the search engines, well that is all fine and dandy but I would rather have the Car, Truck, SUV or Van I am trying to sell be found first on Google, Bing, Yahoo or the many other search engines,than find my company along with 500 other local Independent dealerships that your third company representatives are promoting. “Like Ricky Bobby says”
IF YOU AIN’T FIRST YOUR LAST!!
If You Aint First Your Last in the SEO game.
Here are two forms of ads same car!
So I randomly picked a dealerships ad for a car for sale and then I used the Dealer Assist Now tools for the same and tell me honestly which one you think is better ? let’s take a common car that is sold among Independent Dealerships lets say the 2015 Nissan Maxima 2.5 S.Now you tell me which is going to catch the eye of someone purchasing this car?
2015 Nissan Altima 2.5 S
V6, 3.5 Liter,Automatic, Xtronic CVT,FWD,Bose Premium Sound,Leather Seats,Premium Wheels,Traction Control,Vehicle Dynamic Control,ABS (4-Wheel),Remote Start,Power Door Locks,Power Steering,Tilt & Telescoping Wheel,Bluetooth Wireless,Dual Air Bags,Side Air Bags,F&R Head Curtain Air Bags,Navigation System,Keyless Entry,Air Conditioning,Power Windows,Cruise Control,AM/FM Stereo,CD/MP3 (Single Disc),SiriusXM Satellite,Backup Camera,Heated Seats,Dual Power Seats,Moon Roof,HID Headlamps,White,Blind-Spot Warning,Parking Sensors,Fog Lights,F&R Parking Sensors,Anti-Theft System
Our 2015 Nissan Altima 2.5 S Sedan is displayed in gorgeous Jet Black and is ready to serve you well! Powered by a 2.5 Liter 4 Cylinder that generates 182-hp on demand and is perfectly paired with a seamless CVT for easy passing. You’ll love the composed ride of this Front Wheel Drive and attain near 38-mpg on the open road as our sedan blends fuel economy, comfort, performance and safety in one stylish package. Charming down to every detail, the sleek profile of our Altima 2.5 S is accented by distinct wheels and convenient automatic headlights. Open the door to the cabin and find everything perfectly in place to help you command the road. Appreciate key-less entry/ignition, full power accessories, an LCD information display in the gauge cluster, and a 6-way power adjustable driver seat. You’ll stay in touch thanks to Bluetooth phone and audio connectivity or crank up the sound system with a CD player and an auxiliary input jack. Our 2015 Nissan Altima S has been carefully designed with anti-lock brakes, stability and traction control, front side airbags and side curtain airbags to keep you and your precious cargo safe from harm. Capable and comfortable, our Altima sedan will make a great traveling companion to get behind the wheel and reward yourself today! Print this page and call us Now..800-219-2147. We Know You Will Enjoy Your Test Drive Towards Ownership! Here are some graphs to help you see the difference ,these are ads written by V-Auto we all know how much they charge versus ads written with the DAN 360 tools this is pure science, not something I have made up, but it is up to you I was just talking to an Independent dealership today and TRUECAR came up now I love TRUECAR but it has become like the others pay us you need us or else. As an Independent dealer we have to think about the long haul here, do we want to be found organically without giving the buyer several other options I mean why would you pay for that let them find your vehicle among the top 10 on page one of the search engines. As I mentioned before give your customer a fair price and a better experience at your dealership and make more sales it is an easy equation.
Dan 360 Graph 2
Yes I am promoting this and I am sure you are thinking I get paid for this the answer is NO I am doing this to make you aware of an Independent dealer you have to be better,it shows you have put some effort into what you are selling, not just lowering your price to barely make a profit it shows some class, notice it is chalked full of key words for SEO and it is very well written, I am including links to try the Free trial and let me know what you think. Dealer Assist Now writes articles for your daily drivers and everything in between as well as luxury cars so it gives you an open menu for the vehicle you are trying to sell. That is all for now keep your eye out for my next blog on compliance for the Independent Auto Dealership.